中国彩妆品牌Judydoll进入土耳其，入驻Gratis与Trendyol
Chinese beauty brand Judydoll debuts in Turkey
中国彩妆品牌Judydoll已进入土耳其市场，与当地大型美妆个护零售商Gratis合作，产品通过品牌专区覆盖全国300多家门店，同时上线土耳其电商平台Trendyol。母公司Joy Group称，土耳其经销商Afili Brands与GloworKs团队提供了端到端销售与营销咨询。Judydoll成立于2017年，此前已拓展至东南亚、东亚和中东市场。
Chinese beauty brand Judydoll has entered Turkey as it expands into Europe and the broader international market.
The company has partnered with Gratis, one of the country’s largest beauty and personal care retailers, making its products available in more than 300 stores nationwide through dedicated branded displays.
Judydoll has also launched on Turkish e-commerce platform Trendyol.
“Special thanks to our Turkish distributor, Afili Brands, and the GloworKs team, who have provided end-to-end sales and marketing consultancy to support our brand-building efforts and strengthen our presence in the local market,” said Joy Group, Judydoll’s parent company.
Founded in 2017, Judydoll is a Chinese colour cosmetics brand known for novel products including its iron-wand mascara, Douyin contour palettes, and water-gloss lip stains.
Initially launched as a direct-to-consumer brand, Judydoll has since expanded into physical retail and international distribution across Southeast Asia, East Asia, and the Middle East.
来源：Inside Retail Asia · insideretail.asia