Home Depot 拟向 AI 购物代理开放,但须验明非机器人身份
Home Depot wants to let AI agents shop for customers, but only if they prove they’re not bots and show who they work for
Home Depot 首席信息官 Angie Brown 表示,平台将接纳替消费者找货下单的 AI 代理,但前提是确认其并非普通机器人、且代表真实购物者。Home Depot 正与 Meta 讨论 Muse 代理如何向网站自我介绍,以维护其与 Pro Rewards 会员的直接关系。

Home Depot will welcome AI agents that find and buy products for customers, but first it needs to confirm an agent isn’t an ordinary bot and is acting for a real shopper, CIO Angie Brown told Business Insider. Home Depot and Meta are actively discussing how Meta’s Muse agent should introduce itself to websites, Brown said, partly so Home Depot keeps its direct relationship with Pro Rewards members like contractors and remodelers. Amazon has blocked Muse, arguing it didn’t identify itself well enough, while Walmart, Best Buy, and Sephora, along with Shopify, have opened their doors to shopping agents.
Paul Drecksler is the founder and editor of Shopifreaks, covering the most important stories in e-commerce.
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来源:shopifreaks · shopifreaks.com