E-commerce Germany News· Editorial Team·· 5 天前AI 评分18
Whatnot 德国总经理谈直播电商为何远超收藏品
BEHIND THE CLICK PODCAST WITH ISABELL WEISER: WHY LIVE COMMERCE IS MOVING FAR BEYOND COLLECTIBLES
AI 导读
Whatnot 德国总经理 Isabell Weiser 在最新一期 Behind the Click Podcast 中表示，直播电商已不再只是收藏品卖家的领域。她指出，在直播带货中卖家个人特质比价格更重要，并建议零售商在开播前先想清楚自身定位与准备。
正文
Introduction
Discover how Isabell Weiser, General Manager Germany at Whatnot, explains why live commerce is no longer just for collectors, why seller personality matters more than price, and what retailers should ask themselves before going live, in the latest Behind the Click Podcast episode.
来源：E-commerce Germany News · ecommercegermany.com