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原文
channelx· Chris Dawson·· 20 天前AI 评分18

Rithum CPO Mausam Bhatt 谈 Agentic AI 如何影响购物

Rithum CPO Mausam Bhatt on all things Agentic AI and it’s impact on shopping

AI 导读

Rithum CPO Mausam Bhatt 在 Rithum Live 2026 开场全会中介绍了平台的 Commerce 与 Intelligence 两层编排架构,以及 AI-first 架构的设计原则和后续方向。

正文

At Rithum Live 2026, Mausam Bhatt shared in an opening plenary session the thinking behind the platform: two orchestration layers – Commerce and Intelligence, the design principles guiding an AI-first architecture and where it goes next.

Later we caught up with Mausam to dig deeper into the world of Agentic Commerce, where we are today, what to expect next, and how brands should be thinking about optimising their retail channels (D2C, Marketplaces, Social) in an Agentic AI world.

In this video you will find:

  • 00:00 Introducing Mausam Bhatt, CPO, Rithum
  • 01:04 The fundamental shift in ecommerce that’s happening now!
  • 02:49 Where we are with Agentic Commerce
  • 05:05 How Agentic Commerce is mirroring the early stages of ecommerce
  • 06:57 The Agentic Commerce Orchestration layers – Commerce & Intelligence
  • 08:04 How to optimise retail in an Agentic Commerce world
  • 11:00 The multichannel AI Agents Rithum are developing
  • 13:24 What should brands do to prepare for Agentic Commerce?

Links

来源:channelx · channelx.world